| April 2009 - News Release IDFX Magic Group Brings 100 Compelling Consumer Stories to YouTube as part of a WESTERN UNION SI! Campaign. |
IDXF Magic Group produces 100
interviews and a YouTube site, as part
of a new Western Union campaign that
follows a new Internet marketing trend,
combining YouTube with traditional
media, such as radio, television and
print, as part of their main campaign
for Western Union Si!
IDFX Magic Group shot everything on
HD, taking full advantage of the new
High Quality video capabilities now
offered by YouTube. Added values
included taking the campaign globally,
permitting their international clients to
interact with their Internet videos,
sharing comments, ratings and
Blogging .
The Western Union Si! Campaign
focuses on bringing additional
awareness and visibility regarding
Western Union services and locations.
The theme, while gathering real life
user value stories, in an innovative
dynamic way, helps driving traffic to
interviews and a YouTube site, as part
of a new Western Union campaign that
follows a new Internet marketing trend,
combining YouTube with traditional
media, such as radio, television and
print, as part of their main campaign
for Western Union Si!
IDFX Magic Group shot everything on
HD, taking full advantage of the new
High Quality video capabilities now
offered by YouTube. Added values
included taking the campaign globally,
permitting their international clients to
interact with their Internet videos,
sharing comments, ratings and
Blogging .
The Western Union Si! Campaign
focuses on bringing additional
awareness and visibility regarding
Western Union services and locations.
The theme, while gathering real life
user value stories, in an innovative
dynamic way, helps driving traffic to
their Western Union YouTube site and
stores, generating newsworthy angles,
capitalizing on the magnifying power of
earned media. Interviews held in top
Western Union outlets stores in Miami,
LA, Houston, W.D.C. and N.Y.,
captured 100 compelling consumer
stories:
The Theme:
Has Western Union Helped Someone
Help Others? Yes!
Ha ayudado Western Union a alguien,
a que pueda ayudar a otros? Si!
stores, generating newsworthy angles,
capitalizing on the magnifying power of
earned media. Interviews held in top
Western Union outlets stores in Miami,
LA, Houston, W.D.C. and N.Y.,
captured 100 compelling consumer
stories:
The Theme:
Has Western Union Helped Someone
Help Others? Yes!
Ha ayudado Western Union a alguien,
a que pueda ayudar a otros? Si!
-1-
IDFX Magic Group's Note:
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index page, work page, showing a research and development section and the
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| IDFX / Magic Group 825 NW 126 COURT MIAMI, FLORIDA 33182 Phone 305-551-2501 F F 305-384-7022 Info@IDFXPost.com Jimmy Autran e-mail: jautran@idfxpost.com Rafael Nieves e-mail rnieves@idfxpost.com www.idfxpost.com |
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